About Shannon

Hair restoration rooted in science, care, and real results.

I'm Shannon Smith, and I've spent years learning what actually works for hair thinning, shedding, and scalp health.

Shannon Smith, owner of The Beauty Cottage, seated in her private studio in Wasilla, AK

Why I do this work

I became a hairstylist because I love helping people feel confident. But over time, I kept seeing clients struggling with hair thinning and shedding, and I realized that most of them had never gotten real answers.

That sent me down a path of advanced training in scalp health, hair restoration, and the science behind why hair changes. Now this is the work I'm most passionate about.

The Beauty Cottage is a private, one-on-one studio in Wasilla, Alaska. Every client gets my full attention, a thorough assessment, and a plan built around their specific situation.

A calm, unhurried space, just for you.

The Beauty Cottage is a private, one-on-one studio. There are no other clients in the room, no rushing to the next appointment, and no pressure to purchase anything. Just a quiet, intentional space where you can talk openly about what you're experiencing and leave knowing what comes next.

Shannon built this environment on purpose. The women who come here deserve more than a rushed appointment. They deserve to feel heard.

Outdoor portrait from The Beauty Cottage brand photography session by Lena Lee Photography
Shannon Smith performing a scalp treatment at The Beauty Cottage in Wasilla, AK

My approach

I don't believe in guessing. Before recommending anything, I understand what's actually happening with your scalp and hair. That means the right questions, advanced imaging, and testing that goes deeper when your history calls for it.

From there, I build a plan that fits your life, not just a list of products. We track your progress, adjust as needed, and I stay in your corner through the whole process.

Training & credentials

Licensed Hairstylist
Certified Hair Practitioner
16+ years in the hair industry
Advanced scalp imaging with the Becon AI Scanner
Revian® LED Light Therapy certified
Certified HALO genetic testing provider

Real answers start here.

The Restoring Roots Consultation is where we start. You'll leave with a clear picture of what's happening, and your personalized protocol follows within a week.